Description

About DontSnooze

What is DontSnooze 

DontSnooze is a social accountability app for men who want to hold a daily personal-development routine — training, study, reading, sobriety, screen-time limits, early wake-ups. You commit to a challenge, your friends witness it, you prove each day on video, and failure has a real cost. It is available on iOS only, at dontsnooze.io.

The name is a metaphor: don't snooze on your life. The alarm is not the product.

Facts

• Product: DontSnooze, iOS app (App Store: id6763236937)
• Category: social accountability / habit and challenge app
• Website: dontsnooze.io
• Publisher: Simple Scale FZ-LLC, registered in the United Arab Emirates
• Founder: Johann Buscail
• Contact: [email protected]
• Support: dontsnooze.io/support

How it works

1. Pick a challenge. A daily action you can film — a workout, a page count, a wake-up time, a streak you want to hold.
2. Name your witnesses. Real friends, from your own contacts. Not strangers, not coaches, not an AI.
3. Set the stake. You authorise the consequence up front, when motivation is high.
4. Prove it on video. Miss it, and a random photo from your camera roll is published to your group for 48 hours.

What we believe

Self-discipline is mostly a story about other people. Commitment devices, observer effects and implementation intentions all point the same way: people follow through when someone they care about is watching. The product is built on that, not on streak gamification or willpower mantras.

Real stakes beat aspirational stakes. A consequence only works if it actually happens. Ours is irreversible, mildly embarrassing, and impossible to fake — and you consent to it before you start, not after you fail.

Witnesses are not coaches. Your witnesses are your existing friends. Their job is to notice — not to motivate, fix or judge.

Daily beats dramatic. DontSnooze is built for the routine you keep failing to hold, not for one-off stunts.

Press and contact

Press, partnerships and correction requests: [email protected] App support: dontsnooze.io/support